Pick the brains and interact with other like minded individuals
A number of marketing hybrids run their own blogs and web sites. Feel free to dip in to these or contribute. There are also discussion threads on the Marketing Hybrid Networking Group on Linked In.
Simon Daniels
Marketing Insight Guy- Simon Daniels
Marketing Insight Guy is the alter ego of experienced marketing insight and operations professional Simon Daniels. In the Diary of a Marketing Insight Guy blog he shares thoughts, ideas and anecdotes on marketing insight and operations which you will hopefully find useful or interesting, together with raising the profile of the marketing insight/operations function. Visit the Marketing Insight Guy blog
Chief Alchemist - Gary Palmer
A seasoned direct marketing professional with considerable management experience in both operations and strategy. Gary also runs Information Alchemy, a free website dedicated to providing
practitioners with resources and advice on Database Marketing, Data Quality
and Information Management. Visit the Information Alchemy website. Visit the alchemy web site
If you would like to contribute or can suggest another resource you would like to see here then please contact us.
Some other useful links and resources as suggested by members
Mustard Digital
Mustard Digital are specialists in alert and notification solutions. Through online data driven marketing we help our clients understand their customers better, acquire more of them and improve their relationship with them. We do this by enabling them to target them with more relevant and timely messages. Go to the Mustard Digital web site
Dashboard
It seems that every day sees the launch of a new CRM system, and there are a number of great solutions available. But here’s a web based service that focuses on just one thing and does it very well – lead management. Capture new leads, track their status, convert to opportunities and create reporting in a clean and simple interface. Go to the Dashboard web site
GRC Database Information
Graham Rhind needs little introduction in international address and data quality circles. If you need advice or support on almost any aspect of name and address data management, start here.Go to the GRC web site
Tamara Gielen Email Marketing
Independent advice and guidance on email marketing strategy and execution. Take advantage of Tamara’s free email tips newsletters.Go to Tamara's web site
Somewhat wordy but very thoughtful blog on wide ranging topics around online marketing, social media (especially in a business context) and business start-ups.Go to the Platt Perspective blog
Do you have cool vendors or useful resources you’d like to share? Let us know and we’ll add them to this page.
Data is the sweet nectar of loyalty programmes
- 16 Feb 2010 bBy Rosie Baker
